

You might have a new startup idea that you think can make a big change in the market. The problem is, you don’t have the technical expertise to build it. Many founders face this same issue, and it can feel tough. The best way forward is to find a technical partner like a technical cofounder or a Chief Technology Officer (CTO). This person can help bring your idea to life. In this guide, you will learn the important steps. These steps go from knowing what the role involves to finding and working with the best technical cofounder or CTO for your team.
Before you start your search, you need to know what a technical leader does. The CTO role, or Chief Technology Officer, is not just someone who codes a lot or is the most experienced developer. This person helps lead the company in choosing the right technology, and the choices they make can change your product for a long time.
Having the right technical expertise is just the start for a CTO. The best CTO uses technical skills, leadership, and an understanding of business to build and lead a development team, match technology with business aims, and make sure your product can grow and stay safe. Let’s look at what this means for a startup.
In an early-stage startup, a technical partner or CTO takes on many roles. One of their most important jobs is to set the tech vision and plan. They help your business model turn into a real product. They choose the right tech for the job and create a plan for product development. They are the person who builds your tech from the ground up.
At the start, the technical partner is usually very hands-on with the work. This often means they write code for the first version, or MVP, of your product. They also lead all the software development efforts. When the company gets bigger, they stop coding as much and start leading and growing the tech team instead. Their focus shifts to making sure the product can change and improve to match what people in the market want. If you know all these duties, you will better know how to talk to potential candidates for the tech role. You have to show them you value not just their technical skills, but their ideas for strategy too.
A technical partner also looks out for possible problems ahead. Good ones spot risks early, like issues with scaling up or possible security problems. They work to build strong systems that can deal with these issues. They have the technical skills to build things, and also to see and fix tough problems before those get in the way of your business growing.
The words CTO and technical cofounder are used by people to mean the same thing, but they are not. They show two very different ways to be part of a company. A technical cofounder is more than just someone you work with. They come in at the start. They work with you to build the whole business. This person takes a big piece of equity and puts in as much as you do. From day one, they help shape the plan for the company. They also have a say in all major things that happen with the team.
A CTO, who is hired, usually joins after the business gets traction or brings in money. Even though being a CTO is a top job, they are still someone you hire, even if they get stock in the deal. Their pay is a mix of salary and less equity compared to a technical founder. You could think of a cofounder as someone you go into a business marriage with, but hiring a CTO is more of a smart business move.
There are many successful companies that got started with a technical founder. This person used all their years of experience to bring the first idea to life. Sometimes, when things grow, a CTO comes along later to help make things bigger with the technology the founder set in place. In the end, you choose between a technical cofounder or a CTO based on where your startup is right now and whether you want a true partner or just need to fill a top spot with the right person.
As a non-technical founder, your top skills can be in vision, strategy, marketing, and sales. But without having technical expertise, your product idea will just stay an idea. A technical partner is the person who turns your vision into a real, working product. If you try to run the tech side without knowing enough, you could make bad choices. This can cause costs to go up and push deadlines back by a lot.
The hard work that goes into building something tech-related takes a strong grasp of how architecture, coding, and infrastructure work. A technical cofounder does not only make the product—they decide on big things like how your tech will grow, stay safe, and run well. When you look for a partner, you need more than someone who can code. You want a person who is good at fixing problems, has leadership qualities, and feels strongly for your product idea just like you.
In the end, when you add a technical leader, you get to spend time on your top role. You focus on growing the business, while your partner takes care of the tech. This is how many startup founders find success. This teamwork is needed to get your tech product from a simple concept to something you launch for the people.

For people who don't have a tech background, starting a tech startup can be hard. You may have to deal with many problems. One big problem is trying to find great technical talent. Right now, a lot of good developers and possible CTOs are needed everywhere. This makes it hard for you to stand out, especially if you don't have a software product that works yet.
Another issue is not knowing much about tech yourself. This can lead to problems when you talk with people who do know about tech and could become your partners. Many things can be misunderstood, and that gets in the way.
To get past these problems and build your tech startup, you need to plan, be patient, and know what steps to take. The next sections will talk about these problems more. You will learn what you can do to fix them and how you can get started with your software product with the technical talent you need.
Finding the right technical talent can be one of the hardest parts for a non-technical founder. Right now, there are not enough good engineers for all the jobs out there. This means the best people can pick where they want to work. Most of the time, they are looking for more than just a normal job. They want to work on something new that they care about.
One mistake is not showing a technical person a clear vision. You need to give them something to get excited about. Engineers want to work with a technical founder who has real goals and new problems to solve. If you do not show them what your idea is, or why it is special, it will be hard to get a business partner who will help you at the start. You need to find someone who has the right skills and has similar values to your own.
Key barriers include:
Many people think that a technical partner is just someone you hire to code. But, this is not true. A good technical partner does much more. You should think about this relationship like a business marriage. The right tech expert will help with strategy and push you to make your ideas better. They should not just follow your directions or be someone to build your first idea.
Some people also believe that having a good idea is all you need to get the best tech expert to join you. That is not how it works. The person you want as your technical partner will look at you and your plans very closely, just as you look at them. They want to know if your market is real. They also want to see if you have a strong business plan and if you can really lead the company now and as you grow.
If you want your startup to stand out, show that you offer more than just a big idea. You need to show your effort, how much you know the market, and prove you have early traction. A possible tech expert or technical partner wants to join someone who is growing a business, not just making a product. They want to know you are ready to build a development team for the future and work as part of it.
Looking for a CTO is a big step for your business idea. There are a few common mistakes that can hurt your plan. The first mistake many people make is moving too fast. You might want to get started and build your MVP right away but choosing the first person interested without the right checks can end badly.
A lot of people also care only about technical skills and forget about other important things like how someone leads and talks with their team members. Your CTO should be good at coding, but it’s just as important that they can lead and handle people well. If you get someone who writes good code but can’t be a boss, it won’t work out for you in the long term.
To help you find the right CTO for your business idea, try to stay away from these problems:
Before you talk to any potential candidates, you need to get ready. Startup founders who do well always know this. It is important to be clear about your goals, the product you want, and what you can give.
When you are well-prepared, high-level technical partners will find that better and will look at you as a good option. You must make a good pitch. Your pitch should share your idea, and also show you have a strong plan to make the startup work. For a common vision to happen, you first have to set that vision in your mind. Now let’s see how you can get ready.
To make your startup idea stand out, you need more than just an idea. You have to show a clear vision and real business goals. Start by saying what problem you solve and who you solve it for. Who is your target audience? What makes your solution different from the rest? A strong vision gives answers to these points and gets others excited to join you.
After you make this vision clear, turn it into a simple business model. How will you make money? What is your plan to get customers? A technical partner wants to see how the business can grow and make money. They want to know they are not just using their skills, but also helping a real business. Having a solid business strategy shows that you are serious about it.
Getting ready in this way is important for a good technology strategy for business. When you have a clear plan, a technical partner can easily see how their help will make a difference in meeting your business goals. This kind of clarity takes your dream closer to being a real success.
Your pitch to a technical person should not be the same as the one for an investor. Investors want to hear about the big market and the money they could make. But a technical partner cares more about the product, how it works, and what real problem it can fix. So, when you talk with a technical person, you need to talk about the technical side. Talk about the hard parts and the chances your idea gives in product development.
You should also show what you have done, not just talk about it. It is good to give proof that people want your product. You do not have to show money coming in. You could share a growing list of emails from customers, some good survey answers, or even a simple prototype you made with easy online tools. All these things will help a technical partner feel safe and lower the risk they would be taking.
When you pitch, make sure you have a simple plan for your MVP. You can use an MVP development guide to point out the most needed features. This shows you really thought about the first steps in product development. It also shows you want to get your idea out there fast and in the right way.
To get a great technical partner, you have to know what the technical founder wants in a founder and what kind of project they pick. They are not just searching for any idea. They also want someone who shows they can lead a team and who really understands both the market and the people in it. Successful startups often start with leaders who do their homework and show that they care about what they are building.
The technical partner will look to see if you can run the business side, too. They want to feel sure that you can handle things like sales, marketing, and getting money for the team. This lets the technical partner put time into their technical expertise while you focus on building the company. This is a good way to make a strong team in startups. Each person brings something the other one does not have.
Here is what a technical partner usually wants:
This way, you both bring your best work to the table, just like what you see in successful startups.

When you have your vision clear and your pitch ready, it is now the time to gather the real things you will need for your search. To show your startup idea well, you need more than just words. You need a few must-have documents and other things. These will help you show your plan and how far you have come.
These items do more than just make you look good. They help set things up for strong talks about roles, who will do what, and the equity split. It is best to have these things on hand. This will help you reach out to other people easier and show that you are working hard as a founder. Let’s look at what you need.
Before you start searching sites like CoFoundersLab or LinkedIn, you need something that helps people see your product idea clearly. A simple slide deck can work, but pictures often show more than words do. You can use tools like Figma or Balsamiq to make wireframes or mockups of your app or website. These tools let you design a user interface even if you do not know how to code.
A clickable prototype takes it up a notch. This lets others see how you want the app to work. It lets a possible partner know exactly what you see in your head. You can even build a basic version of your product on a no-code platform if you want to. This shows others that you have drive and that you want to see if your idea works even before you talk about app programming languages.
If you can pay for it, think about hiring a company for MVP development services. They can make a polished prototype for you. While this costs more money, it gives you something very real to show your idea. All these tools or versions are what you will need to share when you talk with people on the best sites to find a technical co-founder.
When you approach a potential technical partner, you need to be prepared with a set of essential documents. These materials show that you have thought through your business model and have a clear plan. A well-organized founder is much more appealing to a busy technical person. These documents provide the substance behind your pitch.
Approaching a CTO without a technical background can be intimidating, but coming prepared with this information levels the playing field. It shows respect for their time and demonstrates your seriousness. Your goal is to provide them with everything they need to evaluate your venture's potential. These assets form the basis of a professional and productive conversation, helping you build trust from the first interaction.
Your outreach toolkit should include the following:
| Document / Asset | Purpose |
|---|---|
| One-Page Summary | A concise overview of the problem, solution, market, and team. |
| Pitch Deck | A detailed presentation covering your vision, business model, and go-to-market strategy. |
| Financial Projections | A simple forecast of your expected revenue, costs, and key metrics. |
| MVP Scope | A document outlining the core features for the first version of the product. |
| Market Research | Data and analysis supporting the need for your product. |
Talking about how to share equity and pay can feel hard, but it is important to be open and talk about this early on. There is no one answer for a fair equity split. It depends on many things, like the stage your startup is in, how much each person helps, and if the technical cofounder will get a salary.
If you have a real technical cofounder who joins at the idea stage and works with no salary, it is normal to split equity 50/50. This shows that both partners are equal. But, if you have already done a lot of work on the startup or put in your own money, the split might be different. Equity for a technical partner can also follow a vesting schedule. This means equity is earned over a period, usually four years, with a one-year cliff.
When you need to choose a good split, think about:
These questions can help you and your team find the best way to divide equity, and set a clear timeframe for each technical partner and technical cofounder in your startup.

Finding the right technical founder is not just one step but takes time. You need to follow a set process, step by step. This way, you have a better chance to get the right person for your tech team. If you go too fast, you can end up with a bad fit. That can slow down your product development a lot.
The first thing to do is break this search into small, easy steps. Start by knowing what you want. Then find the best technical partner and work things out with them. Each thing you do will help you get closer to the goal. If you follow this guide, you can look for your technical founder with more clarity. You can also lead your tech team in the right direction.
Before you check if someone is the right fit, you have to know what your startup needs in terms of tech. Each developer can have different skills. For a data-heavy AI software product, you need technology that’s not the same as what you’d use for a simple mobile app. A big part of your startup’s planning is to set these needs at the start.
Think about if you need a web app, a mobile app, or both. Will your platform work with a lot of data, live interactions, or use machine learning? When you answer these questions, it helps you look for people who have worked with the same things. You do not need to be a pro, but knowing the basics will help point you in the right way.
To help you find what you need, ask yourself:
When you know what you are looking for, think about where to look next. The best place to start is in your own network. It is always more helpful to get a warm introduction instead of reaching out to people you do not know yet. You can ask friends, people you work with, or those who guide you if they know any tech leaders or skilled developers who may want to join your project.
If you want to look outside your close circle, online platforms can also help. They let you meet new people who know tech, and who you would not meet in person. These are all good options for finding candidates beyond those you know. Every community is different, so it is a good idea to try more than one.
Here are some good options for finding a technical co-founder:
To get good people to join your team, you have to build trust. The way you look on the internet is often the first thing someone will see about you. Start with a LinkedIn profile that is neat and clear. Show your vision and give your background. Post things about your tech or tech startup so you look like you know what you are saying.
If you can, make a basic landing page for your tech startup. It can be simple. You only need one page that tells people your idea and shows a form to collect their emails. This will help show you are serious and also get some early traction, even before you have made your first product. People will see that you take action, and that can really help get their interest.
All of this online work is a big part of how you talk to new people who might be CTOs. When you reach out to them, they will look you up on the internet. If you have a good, neat look on LinkedIn and your page, they will feel better about talking to you. This lets them know you get how new business works, and that you are willing to put in the work.
Networking is important, but you need to be smart about it. Instead of trying to go to every startup event, focus on the places where you can meet the right people. Online, you can take part in forums and groups where developers and tech leaders meet.
Offline networking can do even more for you. Meeting others in person helps you form real and good connections. Try to go to events that fit your industry or the tech you want to use. This way works better than going to every event you see. The main thing is to build real relationships, not just collect business cards.
Good places to connect with new people offline include:
How you reach out to potential candidates is very important. You should not send a copy-and-paste message. Try to be personal and show that you know about their work. Give details about a project they did or talk about a skill they have that fits your startup. This makes it clear that you care about their tech skills and what makes them stand out.
Do not begin with something like, "Will you be my CTO?" That can scare people off. Try to ask for advice instead. You can say, "I'm working on a project in the tech space and noticed your experience with X. Would you be open to a short call to share your thoughts?" This way, you start with a simple question and not a big ask.
When you talk for the first time, you want to find things you both care about or find values you share. A tech expert is more likely to talk with you if they can see you care deeply about the problem you want to solve. Let this first chat be easy-going and feel like you are getting to know each other as partners, not like a normal job interview.
It can be hard to check a candidate’s technical skills if you do not come from a tech background yourself. One good way to do this is to ask the candidate to explain tough technical topics using simple words. If they can explain these ideas clearly, it shows that they know the subject well and also have strong communication skills. It helps to ask them about their past work and the reasons behind the tech choices they made.
If you want a more official review, you could get help from an outside person who has a background in tech. This could be a friend you trust who knows the field, or a consultant from a firm that gives technology consulting for founders. This person can judge the candidate’s technical skills and how well they know tech systems for you.
It’s not just about skills; fitting in with the team matters a lot, too. Remember, this person could be one of your first team members and may even become a leader later. Try to spot their leadership skills and see how they like to work.
Make sure
After you find the right person, you must make the partnership official. To do this, be clear when you talk about each role, what people do, and how you will share the equity split. You need to put everything in writing with a co-founder agreement. This will help stop problems from popping up later. Remember, this is a business partnership, so treat it that way.
Make sure you lay out all the roles early. Ask yourself: what will the CTO take care of, and what will the non-technical founder handle? Who will decide on technical parts, and who will pick business ideas? If you have this clarity, you can keep things smooth as you go. You want a deal where both people work toward one vision, but each can do their work in their own way.
When you talk about the equity split, be open and fair. Let everyone know what you think about the work, the risk, and what each person brings to the team.
Now that you know how to get ready and what to watch for, the next question is: where can you find the right potential candidates? To get a top tech expert, you have to look both online and in-person. The tech world is big, but there are a few key platforms and events where tech talent gathers.
You can start with websites made for finding a co-founder, or go to tech conferences that fit your industry. There are many ways to find the best person for your team. If you know where to look, it will save you time and help you meet people who build unicorns. Let’s go over some of the best ways and places to begin your search.
The internet is a good place to meet technical people. LinkedIn is a great first choice since it has a lot of users and strong tools to search. You can look for people by job title, skills, or field. This helps you find the right match.
There are also websites made just for people who want a co-founder. People who join these websites want to start something new. If you make a clear profile that shows your idea and traction, you are more likely to get noticed on these sites.
Some of the top online sites include:
While online platforms help you reach many people, meeting in person really stands out. Face-to-face talks at offline events often feel more real and leave a mark. The trick is to pick the right events so you can meet technical people who fit what you need.
Skip general startup events and try niche meetups. If you work in FinTech, go to a FinTech developer meetup. This way, you are more likely to meet someone who knows your field. Big tech conferences can help you as well, but it is important to have a plan when you attend these events.
Think about going to these offline networking options:
Finding the right technical partner or CTO matters a lot when you start a business, especially if you are not good with tech. You need to know what a technical partner does. Think about what your startup needs. Use the best ways to meet new people if you want to find someone who sees your goals the same way you do. Show your idea in a clear way and tell them what you want with equity and jobs in the company. The right partnership can help you grow and do well. If you need help at any part, you can book a free talk to get advice that fits your own needs.
Give importance to both strong technical skills and key soft skills. It’s not just about technical expertise in product development. You should also look for good communication, leadership skills, and the ability to solve problems. The most important thing is to make sure you and the other person have similar values and a common vision for the company. This will help build a strong partnership.
Show that your startup has a clear vision and a strong business strategy. This makes it more interesting to others. Let people see traction, even if you do not have money coming in yet. You can do this with a working MVP or a growing email list. When you have a good plan and proof that people want what you offer, it is better than just having an idea.
A fair equity split depends on what each person brings, when they join, and how they get paid. In early-stage startups, when a technical co-founder joins from the start and doesn't get a salary, a 50/50 equity split is normal. The split can change because of things like any money put in before, years of experience each person has, and the role they will take in the team.
To work well with technical talent, the first thing to do is build trust. You can do this by showing you know your market and have a clear business plan. Be open with them, respect what they can do, and listen to what they say. Show them that you are a good business partner who wants to go after a common vision.

Konstantin Karpushin is the founder and CEO of Codebridge Technology and the creator of Codebridge Foundation. With more than a decade of experience in digital transformation and leadership across international tech initiatives, he helps founders turn complex visions into clear and scalable product strategies.
Konstantin has guided numerous startups from concept to launch and has overseen large scale enterprise projects in the US, Canada, and Europe. His work focuses on aligning technology with real business outcomes to help innovators move faster and avoid costly early stage mistakes. He is a frequent mentor for early tech founders and regularly shares insights on product strategy, MVP development, and modern engineering practices.








